You could argue that the Yankees are the most popular team in baseball and you’d probably face little opposition. The Yankees reached a big milestone yesterday by registering their 1,000,000th user on Yankees.com. People want to rag on the Yanks for having empty seats at the Stadium but they’re still leading the league in attendance. Throw in 1,000,000 registered users online and the most watched regional sports network… and I think they’re gonna be all right.
Via Fang’s Bites:
NEW YORK, July 28, 2009 – MLB Advanced Media, LP (MLBAM), the interactive media and Internet company of Major League Baseball, announced today that the New York Yankees this month became the first of the 30 Major League Clubs to surpass one million registered users for free newsletters and alerts, including exclusive ticketing opportunities, via its official Web site, www.Yankees.com.
“We are proud to reach a milestone that is representative of the passion and commitment Yankees fans have demonstrated for generations,” said Yankees Chief Operating Officer Lonn Trost. “Yankees fans from every corner of the globe, including fans from each of the 50 United States, have embraced the exclusive online benefits delivered to their inbox.”
Tags: baseball, MLB, yankees
